Transmedia: Halo 4 Promo Blends CGI with Live Action
Video games these days are big Hollywood productions. A team of more than 200 people at Microsoft’s 343 Industries studio has been developing Halo 4 over the past four years.
The new game, which launches Nov. 6, is being complemented by a full transmedia entertainment plan.
The director re-teamed with his visual effects lead from The Girl with the Dragon Tattoo, Tim Miller, who helmed the live action two-minute trailer in Prague.