Transmedia: the Growing Movement of Digital Storytellers

We believe that we are out in front of a growing movement to tell stories across channels and platforms — not as a novelty, but as a necessity for upping our impact and reaching a wider audience.

This “transmedia” movement has so much potential to produce wins, letting advocates like us better target, personalize, and grow our campaigns.

via Beth’s Blog

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About David H Deans

Principal Consultant and Founder of GeoActive Group USA - http://www.geoactivegroup.com - follow @dhdeans

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