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Growing Demand for Linux and Open Source IT Coding Skills

Over the past 20 years, Linux has ascended from a Finnish student’s hobby to the world’s most dominant operating system — one that runs everything from high-performance computing to mobile. Yet companies still can’t get the Linux software talent they need.

93% of IT hiring managers plan to hire a Linux professional in the next six months.

via Content Loop

Technical Talent Drives Cloud Professional Services Demand

“When buyers were asked what characteristics were required for a cloud professional services project to be successful, at a worldwide level, the number one characteristic was ‘provide technical insights and competence’ followed by ‘provide functional insights and competence’,” said Gard Little, Research Director. “These two items made it to the top of the 2014 list.”

via IDC

Chief Marketing Technologist Top Priority for Transformation

New business models inspired by the digital economy require the Chief Marketing Technologist to collaborate with multiple business leaders to deal with economic forces that are changing how the organization fundamentally competes.

Many companies threatened by digital disruption from more agile players can’t transform their legacy business.

via Gartner

Why Corporate Social Media Teams Lack Business Impact

In a Forrester survey of employees responsible for social initiatives, only 39% said that they were tracking the business impact of social platforms. The study asked about 10 metrics, and employee satisfaction, cited by 10% of respondents, was the most popular.

Only 12% of respondents looked at the impact of social platforms on sales and revenue.

via The CIO Report

Your CMO and CIO will Compete for the Digital Transformation

The most influential power couple these days is the relationship between an enterprise’s chief marketing officer (CMO) and chief information officer (CIO).  Why is that?  By 2017 the CMO will spend more on IT than the CIO.

Marketing is purchasing significant amounts of cloud technology and services from their own budgets.

via Guardian

Digital Skills Committee Seeks to Find the UK Tech Talent Mojo

The House of Lords Committee on Digital Skills was given the go ahead on Monday 9 June, and its members were formally appointed on 12 June.

They’re urging anyone with experience of working in or recruiting staff for the UK technology industry to get involved.

via IT PRO

Why Social Media Teams and Budgets are Shrinking in 2014

The number of companies with four or more people using social as part of their role has shrunk year-on-year since 2011. These findings may not imply that social is “maturing” in business, and we’re moving smoothly towards an efficient implementation.

Instead, far more likely, the amount of resource (human and budget) given over to social media is decreasing due to questionable value.

via State of Corp Social Media

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