Why a Focus on Customer Need Matters More than Anything

When marketing executives in North America were asked to rank the most important attributes of customer centricity, having a senior management team committed to understanding the needs and behaviors of the customer market landed in the top spot.

via eMarketer

Enterprise Networking Vendors Prepare for Valid Disruption

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The introduction of open source software platforms and bare-metal systems into the legacy enterprise network realm will eventually disrupt the status-quo for leading vendors that have previously benefited from the lack of unruly innovation. Meanwhile, established vendors can still take advantage of the apparent resistance to change.

via Digital Lifescapes

How Small Developer Teams Drive the Internet of Things

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A recent study found 70% of IoT developers work in small teams, most of them in start-ups of under 50 people. Small, agile teams dominate the search for the next killer app. That should come as no surprise – it takes a lot of flexibility to venture out in the complete unknown.

via VisionMobile

Software Defined Networking has Grown by 65 Percent in 2014

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The Software Defined Networking (SDN) Market is forecast to grow more than 65% in 2014, versus 2013.  With architectures ratified and production deployments under way, Network Security Appliances and Ethernet Switches will continue to comprise the majority of SDNs impact, with SDN gaining a foothold outside of the major cloud computing service providers.

via Dell’Oro

Exploring the Mobile Internet Investment Review Q3 2014

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The Digi-Capital “Mobile Internet Billions” list has grown to 32 billion-dollar companies — adding $11.4 billion shareholder value in Q3 2014 alone.  “That’s $125 million value added every day of Q3 to reach a combined $163 billion valuation, only 7 years after the launch of the iPhone,” said Digi-Capital Managing Director Tim Merel.

via Digi-Capital

Marketing Software Revenues will Reach $32 Billion in 2018

A new IDC study forecasts that revenues for marketing software solutions are expected to grow from approximately $20.2 billion in 2014 to more than $32.3 billion in 2018, with a compound annual growth rate CAGR of 12.4%. From 2014 to 2018, IDC estimates that organizations will spend a total of $130 billion on software for marketing departments.

via IDC

How History can Teach Us about the Future of Cloud Computing

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Cloud Computing is now where electricity was in 1890. There are still homes and offices across the world that each protect and support their own data-storage device. Hundreds of millions of television set-top boxes and video recorders purr quietly in homes across the world – each hosting gigabytes of storage.

via The Guardian

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