Tag Archive | television

Market Analysis of Over-the-Top Distribution for Premium Video

As direct distribution via the internet results in disintermediation for some of the players, rights holders could theoretically expect to capture a much larger share of the end market — up to 92% of the value with direct distribution compared with 28% in the current model.

However, to date, traditional distribution is still more profitable because revenues from the TV end market are so large.


Live TV is Still Very Popular with Senior Citizens around the Globe

Most (86%) global respondents who watch TV indicate they usually watch TV programming “live”, although other popular modes of watching are catching on like streaming or downloading from a computer (27%), streaming from the internet to TV (16%), using a DVR or other recording device attached to a TV (16%), and on mobile device (11%).

The findings reflect a new poll of 15,551 adults in 20 countries conducted by Ipsos OTX.

via Ipsos

Few Smart TV Sets in America are Connected to the Internet

Leichtman Research Group found that found that 77% of households in the United States have at least one high definition television (HDTV) set, and about 46% of all households have multiple HDTVs. Five years ago, 34% of households had at least one HDTV, and 11% of households had more than one HDTV.

Only 14% of households have a Smart TV set that is connected to the Internet – 3% of households that have more than one connected Smart TV set.

via LRG

TV 2020: Video Entertainment in the Network Society

What will broadcast TV be like in 2020? According to a panel of experts from YouTube, Scripps, AT&T and Ericsson it will be without a home DVR, on-demand and a solo experience. Will it still be called TV?

By 2020 we will be living in the network society — 50 billion connected devices will be in the world with 15 billion of them video enabled.

via nScreenMedia

Amazon Fire TV: How it will Challenge Legacy Pay-TV


Amazon, which has been building its multimedia presence to tap the growing appetite for digital media, is now jumping headlong into the heated competition for consumers’ attention and an estimated $70 billion TV ad market.

It took the wraps off the Fire TV at a rare Apple-style media event in New York.

via Reuters

Latin American Pay-TV Revenue to Reach $24.7 Billion by 2020


Digital TV adoption is already growing in Latin America — from only 18.1 percent penetration of TV households at end-2010 to just over the halfway mark by end-2014 and onto 94.5 percent by 2020, according to the latest market study by Digital TV Research.

Put another way, 132 million digital TV households (in 19 countries) will be added between 2010 and 2020 to take the total to 157 million.

via Digital Lifescapes

IPTV has Reached Over 100 Million Subscribers Worldwide


The three largest IPTV markets — China, France and the U.S. — will account for over half of the world’s subscriber base. By 2018, analysts forecast the global IPTV revenue will increase at an 11.8 percent CAGR, reaching a value of $42.9 billion.

With over 100 million IPTV subscribers worldwide, the IPTV market has witnessed tremendous growth in recent years.

via Pyramid Research

How the U.S. Pay-TV Industry is Killing its Own Primary Product

The U.S. pay-TV industry lost subscribers for the first time on a year-over-year basis in 2013. The top 8 cable providers, top 2 telcos and satellite operators dropped, overall, 0.4% of their video subscribers in 2013, down 340,000.

Penetration of households continues a long term decline, falling below 2009 levels.

via nScreenMedia

Global Pay-TV Set-Top Box Market Upside Opportunity

The global set-top box (STB) market-including IP/cable/satellite/DTT STBs and OTT media servers-totaled $18 billion in 2013 — that’s  a decline of 10% from the previous year. Pace closed out 2013 as the worldwide STB revenue and unit share leader, though Arris claimed the revenue share lead in 4Q13.

The overall set-top box (STB) market declined in 2013, but cable and satellite video gateways had a very strong year, with shipments growing 333% and 98%, respectively,” says Jeff Heynen, principal analyst at Infonetics Research.

via Infonetics Research

OTT Video Services are Gaining Traction in the UK Market

Digital Video Services Gaining Traction in the UK - eMarketer

While the BBC iPlayer service and YouTube remain the most popular video streaming sites in the UK, dedicated over-the-top (OTT) subscription service providers (such as Netflix) continue to see steady growth in engagement.

Digital video streaming services are taking hold in the UK. While physical video sales dropped in 2013, online video saw a rise of over 40%.

via eMarketer


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