Tag Archive | trends

European OTT Video Market will Reach $4.5 Billion in 2014

The total over-the-top (OTT) video market in Europe was up 51 percent YOY, reaching $3.2 billion in 2013 and is expected to grow an additional 43 percent this year, surpassing $4.5 billion in revenues.  Lead by Netflix, the SVOD market experienced strong growth during 2013, up 133 percent, and it is estimated to see the largest growth across all business models, nearly doubling by year-end 2014.

via Strategy Analytics

How Smartphones Enable the Always-On Phenomenon

American smartphone users are actually laggards in the morning, and relatively casual about checking their phones at night, compared with users in several other developed internet markets.  People in the UK, France, Germany and Singapore were much faster about their morning check-ins, and were also more likely to check last thing at night.

via eMarketer

More Low-Cost Notebook PCs Help the Market to Rebound

Overall worldwide PC shipments are expected to fall by -3.7 percent in 2014, that’s a slight improvement from the previous forecast of -6 percent, according to IDC.  Notebook PCs have made some progress addressing tablet competition with more slim, touch, and low-cost models available.

Growth of Chromebooks is also contributing to the PC outlook.

via Digital Lifescapes

Enabling the Mobile Broadband Evolution to 5G Networks

With 6.4 billion connections today, the 3GPP family of technologies is available on nearly 800 networks in more than 220 countries worldwide.  It’s anticipated that most of those networks will evolve to 4G LTE.  Globally, LTE has more than doubled in mobile connections from 124 million at the 2H 2013 to 282 million at the 2H 2014, and the number of deployments has tripled from 96 to 318 commercial networks.

Moreover, 5G wireless research and development has already started for possible networks in 2020 or beyond.

via 4G Americas

Worldwide Mobile Workforce will Reach 1.67 Billion in 2018

The global mobile workforce is set to increase from 1.26 billion in 2013 (accounting for 36.4% of the global workforce)  to 1.67 billion in 2018 (accounting for 41.8% of the global workforce).  Globalization will continue to drive the growth of mobile office workers in all regions as executives, consultants, sales & field professionals, and other mobile professionals of multinational corporations proliferate.

via Strategy Analytics

The Path to Digital Business Development Evolution

Gartner predicts that by 2020, 75% of business will be digital businesses or preparing to become one.  However, a survey showed that only 22% of respondents defined themselves as already being a digital business.

But 41% of survey respondents see themselves as a digital ‘marketing’ business.

via Content Loop

Mobile App Push Notification will Increase User Engagement

Mobile apps grab over half of U.S. internet users’ time spent with digital media, and app retention and engagement are up. Based on July 2014 research by Localytics, push notifications may be helping to drive higher software app interaction and lower abandonment rates.

via eMarketer

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