Tag Archive | trends

The Strategic Technology Trends for Smart Government Projects

The convergence of powerful forces — such as mobile devices, cloud services, big data and the internet of things — will drive new innovation within the government sector, according to the latest global market study by Gartner.

Their analysts have highlighted the strategic technology trends for Smart Government projects.

via Digital Lifescapes

Tech Mergers and Acquisitions Highlight New Q1 2014 Deals

In looking at the Q1 2014 deal numbers, M&A activity is gearing up for a rebound — or at least a notable uptick from 2013. The first quarter of the year saw overall M&A activity rise 39% in terms of deal value while the average transaction size rose 36% respectively.

The number of deals in the Technology sector increased by 20% to 398 deals, worth roughly $58.3 billion.

via Merrill Datasite

Worldwide International Telecom Bandwidth Growth 2009-2013

Private network bandwidth grew at a compounded rate of 55 percent annually between 2009 and 2013, while international Internet bandwidth grew 44 percent. Private networks accounted for 25 percent of used international bandwidth in 2013, up from 20 percent in 2009.

Demand for international bandwidth grew 39 percent to 138 Tbps in 2013 — that’s a 4.5-fold increase from the 30 Tbps of bandwidth used globally in 2009.

via TeleGeography

Huge Upside Opportunities for Online Advertising in China

Online advertising index (OAI) in Q4 2013 was up by 13 percent from Q3 2013, with ad revenues from index companies totaling $24.8 billion. Fifteen companies managed to beat year-over-year index growth of 20.1 percent. Google continues to lead with 49.3 percent market share.

Among the top five index growth leading companies, four are Chinese internet firms, Qihoo, Youku Tudou, Sohu and Baidu signaling continued progress in brand advertising environment in China.

via Strategy Analytics

Worldwide M2M Services Market Reached over $16 Billion in 2013

Cellular technologies are playing an increasingly important role in enabling M2M services, comprising the vast majority of WAN wireless M2M connections today — over 220 million, and nearly tripling to just over 630 million connections by 2018,” said Godfrey Chua, directing analyst at Infonetics Research.

The global market for M2M services reached just over $16 billion in 2013, and there were nearly 1.7 billion M2M connections worldwide.

via Infonetics Research

Early-Adopters Test Proximity Marketing via the Mobile Channel

Although aspects of proximity marketing — targeted marketing with a geographic radius of roughly 100 meters — have been in place for nearly a decade, the field is still new enough to make it extremely difficult to forecast.

Right now, the only thing that everyone agrees on is that 2014 will be filled with small-scale tests.

via eMarketer

Live TV is Still Very Popular with Senior Citizens around the Globe

Most (86%) global respondents who watch TV indicate they usually watch TV programming “live”, although other popular modes of watching are catching on like streaming or downloading from a computer (27%), streaming from the internet to TV (16%), using a DVR or other recording device attached to a TV (16%), and on mobile device (11%).

The findings reflect a new poll of 15,551 adults in 20 countries conducted by Ipsos OTX.

via Ipsos

Big Data Deployment Challenges for Marketers within the UK

Debate and activity are on the rise in the UK, as companies of all kinds see the potential for Big Data to identify and exploit business opportunities based on the customer information they have or can gather digitally.

But knowledge of analytics is a major hurdle. Over 20% of respondents in IT roles, 33% in other roles, said their understanding of Big Data analytics was poor.

via eMarketer

PC Shipments have Declined for Eight Consecutive Quarters

Low-cost mobile devices, cloud computing and open-source software continue to reshape the Technology, Media and Telecommunication (TMT) sectors of the global economy. The impact from the transformation is far reaching, as growth stalls in some of the more traditional product and service categories.

A case in point; worldwide personal computer (PC) shipments totaled 73.4 million units in the first quarter of 2014 (1Q14) — that’s a decline of -4.4 percent year-on-year.

via Digital Lifescapes

More Upside Opportunities for Creative Interactive Video in 2014

Interactive video saw tremendous success in North America last year, thanks to its completely immersive brand experience, and this growth is expected to continue in 2014, according to recent research by Sizmek.

Advertisers using interactive video have learned from the past, combining the best practices of both rich media and video ads.

via eMarketer

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