Winning in the Global Smartphone Apps Economy

Mobile network service providers conceded the smartphone software application ecosystems to other companies. The resulting transfer of market influence will clearly have a lasting effect on their core business model — as the apparent marketplace trends are now gaining momentum.​

According to the latest market study by ABI Research, mobile email and over-the-top (OTT) mobile applications (apps) — such as Whatsapp, Viber, and iMessage — have been altering the underlying behaviors of mobile smartphone end-users, which is impacting usage patterns.

“The only region with any meaningful positive growth is the Middle East 3.5 percent”, said Ying Kang Tan, research associate at ABI Research.

via Digital Lifescapes

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About David H. Deans

Principal Consultant and Founder of
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