Expensive Ultrabook PC Adoption Reaches Anticlimax
Ultrabooks have been on the market now for nearly a year, but they haven’t made much headway toward mass-market acceptance.
According to new research from Barclays, Ultrabooks accounted for only about 5 percent of all laptops sold in the second quarter. That’s not even half of what the PC manufacturers who make them had been expecting.
Clearly, Intel’s Ultrabook concept — which was supposed to prop up the PC market and win over consumers to whom Apple’s MacBook Air and iPad appeal — isn’t gaining quite the sort of traction the chip giant had hoped for.