Rise of the Global Mobile Data Roaming Empire
Juniper Research forecasts that mobile data roaming revenues will grow by 21 percent per year between 2012 and 2017, reaching over $35 billion in 2017 — driven by an increasing number of active roamers using data services while abroad.
However, Juniper notes that the number of people not actively using any data services still fear the unknown cost of mobile network provider fees, as this continues to be markedly higher when compared to potential voice roamers.
Silent roamers, as they are called, exercise caution or do not use voice and data services while roaming and represent a significant non-user segment.