The Streaming Video Upside Market Opportunity in 2013

Today, consumers have a vast array of choices for accessing premium video content. But online video, particularly streaming, is the fasting growing category.

In the United States, 48 percent of consumers have increased their streaming in the last two years.

And while free/ad-supported video is the most common, opportunities for monetizing content are being driven by the convenience of multi-screen access and the growing breadth of content.

Via Cisco IBSG

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About David H. Deans

Principal Consultant and Founder of
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