Transmedia: the Delray Beach Interactive Tourist Attraction
There is suspense, murder and a treasure to be found — the perfect combination for a box office hit.
But don’t expect A-list movie stars to appear in this film. The hero, in this story, is you.
The “Delray Interactive Movie” is a new downtown attraction that is half murder mystery, half scavenger hunt, with a dash of educational fun and no small amount of marketing flair.