Why Savvy Content Marketers will Embrace B2B Social Nets

According to the Wall Street Journal, they’re working on a new social network called “WSJ Profile”.  Meanwhile, Bloomberg is introducing a social network originally developed by BusinessWeek — called “Current” — with a view towards doing the same thing.

I don’t agree with Mathew Ingram’s assessment — I believe this is welcomed progress for B2B marketers who choose not to waste time posting content on Facebook, and have already embraced LinkedIn discussion groups.

via paidContent