Online Reputation Ranks as Top Strategic Risk for Executives

The rise of reputational risk as the key strategic risk is mirrored by executives listing social media, which has transformed reputation management as the biggest technology disrupter and threat to their business model.

Nearly 50% listed this above other technologies such as analytics, mobile applications and cyberattacks.

via WSJ

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About David H. Deans

Principal Consultant and Founder of GeoActiveGroup.com

One response to “Online Reputation Ranks as Top Strategic Risk for Executives”

  1. James R. Halloran (@JRHalloran) says :

    That’s exactly right! Online Reputation Management (ORM) experts like Brand.com know best that your online image is becoming more and more associated with your actual business success. In a digital world where your online image is often your client’s first impression of you and your business, it’s best to make it one of your top priorities. You can find out more about this research here: http://www.brand.com/blog/reputation-management-top-concern-corporate-businesses/

    Hope you find it insightful!

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