B2B Content Marketing Spend is Rising by Double-Digits in 2014

According to new study, 75% of B2B marketers plan to up their content marketing spend in 2014. Digital is fueling the rise, with B2B marketers planning to increase spending in a number of tactics this year.

More than 64% of respondents planned to raise email marketing budgets, 63.7% said they would for online video, and 58.2% for social media.

via eMarketer