Savvy Marketers in France Continue Shift to Digital Media

Digital Advertising in France

The economy in France may be relatively flat, but digital media adoption is thriving. As an example, according to recent research, digital ad spending in France reached €1.49 billion ($1.98 billion) net in the first half of this year — that’s a gain of 3.5% compared with H1 2014.

via eMarketer

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About David H. Deans

Principal Consultant and Founder of
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