Why Savvy Marketers Embrace a Data Scientist for Guidance

Big Data Science for Marketing

When asked where they had brought on outside help to address key challenges, two-thirds of marketers responding to a survey cited Data Management, and 64% pointed to marketing data analytics, the second- and third-highest responses.

via eMarketer

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About David H. Deans

Principal Consultant and Founder of GeoActiveGroup.com
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