Content Marketing that Engages the Savvy Cloud Service Buyer

b2b content marketing market research

Your buyers are more empowered than ever. Decision-makers now have (and expect to get) nearly all the information they need to inform their purchase before ever speaking to a sales rep. B2B marketers must respond with content to compete, but many companies are losing the content battle.

Source: Forrester Research

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About David H. Deans

Principal Consultant and Founder of
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