New Smart Watch Market Gains Momentum at Close of 2015
Global smartwatch shipments increased +316% YoY in Q4 2015. Despite lower than expected sales during the western holiday season, the market was driven higher by Apple watchOS, continuing in its third quarter as the world’s number one smartwatch platform. Apple’s watchOS continues to lead mind share among consumers and particularly developers as version 2 enables handset-independent application development.
Source: Strategy Analytics
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