How Middle Market Firms Rate Their Digital Transformation

digital transformation market research

When it comes to business analytics, strategy development, and innovation — initiatives that may have the greatest influence on the future performance of the company — the average digitization GPA drops to 2.4. Specifically on innovation, 52% of middle market firms say their digitization performance is fair, poor, or non-existent.

Source: NCMM

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About David H. Deans

Principal Consultant and Founder of
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