More CEOs Discover Strategic Value in Marketing Techology

marketing technology market research

CEOs today are anxious to harness the power of digital platforms and the data they generate to stay competitive and drive future growth. As a result, marketers that have embraced a data- and tech-driven approach are being tasked to spearhead digital initiatives that cut across the organization.

Source: eMarketer

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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