Netflix Now Reaches Two-Thirds of American OTT Video Users

over the top video market research

Netflix continues to grow its user base in the U.S. market, with 126.9 million people expected to use it this year. That equates to 67.9% of OTT video users. Among the OTT service providers, only YouTube has more users than Netflix—176.1 million, which equates to 94.3% of OTT users.

Source: eMarketer

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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