RIO 2016 Olympics Online Video Entertainment Trends

RIO 2016 Olympics market research

A new study by Velti says that 40% of people planning to watch the Olympics in the U.S. will do so through two or more devices. Another study, from Influenster, found that more than half of U.S. women plan on watching the Olympics, but just 17% would stream the video.

Source: nScreenMedia

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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