Cognitive Computing Enables Smart Marketing to Thrive

machine learning market research

Juniper Research has found that machine learning algorithms used to enable more efficient ad bids over real-time bidding (RTB) networks will generate an estimated $42 billion in annual advertising spend by 2021 — that’s up from an estimated $3.5 billion in 2016.

Source: Digital Lifescapes

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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