Why Nurturing Creative Talent is the Key to Innovation

creating innovation market research

Innovate or die is not just a slogan, it’s a vital truth. Creativity is the most powerful competitive advantage a business can have. Companies need to fizz with new ideas and fresh thinking. But there’s a problem – there just aren’t enough fizzy people around.

Source: The Guardian

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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