Designing Trust into the Global Networked Economy

Digital Trust market research

Trust is important when it comes to design. Whenever we arrive at a new website or consider a product, we rely on feeling like we trust a brand in order to interact with it. Whether you trust the service or not is the difference between whether you will sign up, make an order, refer a friend, or come back for a second spin.

Source: Quartz

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About David H Deans

Principal Consultant and Founder of GeoActiveGroup.com
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