Data-Driven Digital Marketing Attribution Trends

Data-Driven Digital Marketing Attribution Trends

Only 9.1 percent of U.S. marketers rated their company’s current understanding of data-driven attribution as excellent. Nearly 12 percent said it was very poor, while an even higher percentage (22.7 percent) said it was below average.

via eMarketer

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About David H. Deans

Principal Consultant and Founder of GeoActiveGroup.com
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