Why Digital Content Strategy Leadership is Essential

Why Digital Content Strategy Leadership is Essential

“Only 48% of the communications collateral used by companies to influence stakeholder perceptions is easy to process. The majority is complex, containing too much extraneous information. Leaders must eliminate the nonessential and remove clutter so that messages are concise and easy to digest.”

via Gartner

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About David H. Deans

Principal Consultant and Founder of GeoActiveGroup.com
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