According to research, marketers’ uptake of artificial intelligence (AI) is poised to grow as more companies invest in the emerging technology. Two of the most popular ways that marketers are applying AI are for advertising targeting and audience segmentation.
Although Chinese computer vision or augmented reality (AR) investment grew 3x to $3.9 billion over the last 12 months, in stark contrast North American venture capital (VC) investment in AR/VR startups dropped below $120 million in Q3 2018.
via Digi Capital
Twenty-nine percent of employees observed at least one compliance violation at work in 2016 or 2017, according to the latest worldwide market study by Gartner. The survey, which sampled more than 5,000 employees at all levels, found that these workers are twice as likely to leave their organization.
“Variations on the digital challenger bank model championed in Europe are spreading globally with new entrants targeting niche customer pain points. Collectively this year, startups in our market map have raised over $1.7B in venture capital.”
via CB Insights
Digital leaders, or finance functions that ranked “high” on a scorecard of technology metrics, operate at 44 percent lower cost than their peers and employ 45 percent less staff. They experience error rates that are 37 percent lower and spend 19 percent less time collecting and compiling data.
84 percent of respondents — representing a cross-section of technology-focused leaders in 15 territories around the world — report involvement with blockchain. To make the most of their initiatives, they’ll need to tackle their trust issues head-on.
India wants to become an AI powerhouse. The government announced a National Program on AI to guide research and development. They have already partnered with several leading players to implement AI projects in areas such as agriculture and health.