Enterprise IT security leaders need to protect endpoint devices from cyber attacks. Moreover, they want to offer effective and secure remote access for employees who are now working from home. Besides, this demand will continue to grow as more organizations embrace flexible working models.
“The COVID-19 outbreak has created a period of high stress for individuals and companies alike. It’s also an opportunity to examine current business practices in order to increase long-term operational efficiency and competitiveness, as well as to innovate for the sake of surviving now and thriving later.”
“The pandemic has accelerated the shift away from physical stores to digital shopping by roughly five years. Department stores, as a result, are seeing significant declines. In the first quarter of 2020, department store sales and those from other ‘non-essential’ retailers declined by 25%. This grew to a 75% decline in the second quarter.”
Leading public cloud service providers continue to gain market share across the globe. The cloud Infrastructure as a Service (IaaS) market grew 37.3 percent in 2019 to reach $44.5 billion — that’s up from $32.4 billion in 2018, according to the latest worldwide market study by Gartner.
“Our experience with dozens of companies launching businesses is that more than 60 percent of scaling efforts can succeed. This significant improvement in the rate of success should be welcome news for large incumbents looking for new growth in the facet of unprecedented economic hardships.”
The need to improve the digital resiliency of the workforce during and after the COVID-19 pandemic has drastically accelerated trends in digital technology — “The pandemic rapidly elevated many digital workspace technologies from nice-to-have to must-have status.”
The sudden shift to virtual events in the first half of 2020 produced mixed results in terms of attendance. While just over half of the events lost the audience in the transition, 46 percent gained attendees as a result. Removing travel requirements and audience familiarity with video presentations worked together to keep event attendance largely intact.
This report reveals five technologies that will have the greatest impact on marketers’ ability to respond and adapt to emerging trends. These include advanced supply-side bidding, ad blocking, identity resolution, brand safety, and ad verification and viewability.
With the popularization of mobile robotics in a wide range of industries, more organizations will store the collected data from these robots in public cloud services, and then use that data to train more advanced AI algorithms that enable robot cognition.
“The composable enterprise has four core principles: Modularity, efficiency, continuous improvement and adaptive innovation. Although many organizations apply these principles in a piecemeal fashion, a composable enterprise applies all four across all parts of its organization — from business models to how employees work.”