The OECD, a club of mostly rich nations, recently published a survey on adult skills, which captures information on proficiency in literacy, numeracy and computer skills. Almost a quarter (24.3%) of the people in the study don’t know how to use one.
Source: World Economic Forum
“A WorkingNation-produced video which stated that within 20 years, 47% of all U.S. jobs are at risk of being replaced by technology, according to a 2013 Oxford University study.”
“The digital marketer that won’t invest the time and effort to become capable of contributing to content strategy and development is going to be of limited value. Savvy buyers expect meaningful and substantive content, and they can’t get that from marketers that outsource their jobs to agencies who have little client industry subject matter expertise.”
Source: Forrester Blogs
Innovate or die is not just a slogan, it’s a vital truth. Creativity is the most powerful competitive advantage a business can have. Companies need to fizz with new ideas and fresh thinking. But there’s a problem – there just aren’t enough fizzy people around.
Source: The Guardian
Seventy percent of the more than 3,700 executives, managers, and analysts we surveyed agreed that their organizations needed a new or different talent base to compete effectively in a digital world. Yet the actual skills that organizations and their employees likely need may come as a surprise.
Source: Sloan Review
“In order to succeed, our thinking and skillset needs to be too, failing to do so will result in an even larger skills gap than what currently exists and will not only affect organisations who need to adapt their marketing to new innovative audience engagement strategies, but also decrease the opportunities for people looking to advance or enter a career in marketing.”
Source: Digital Marketing Magazine
Most savvy CEOs already know it requires accomplished talent to lead a digital transformation agenda. The execution of the key strategies often results in the development of software capabilities. That said, finding and retaining the qualified technical talent is likely to be one of the big challenges facing business leaders.
Source: Digital Lifescapes