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Why More American Workers Need Digital Technology Skills

“Fifty-five percent of Americans with a college degree or more say technology will make overall employment better, compared with 45 percent of those with a high-school diploma or less.”

Source: McKinsey & Company

12 Tips to Transform Your B2B Content Marketing Team

digital transformation market research

The notion of engaging a Digital Polymath is compelling. Harnessing the wisdom of a worldly open-minded individual that acknowledges the near-term challenges and opportunities, yet also has the vision to be able to anticipate the broader future – now, that’s interesting.

Source: Digital Polymath

Digital Transformation Skills Shortage Slows Progress

skills

Having trouble staffing your digital transformation project team? Well, you’re not alone. More organizations report a digital business skills gap within their workforce, but many can’t find a viable solution to the IT talent shortage, according to CompTIA.

Source: Digital Lifescapes

Study: B2B Digital Marketing Talent Shortage in Tech Sector

digital marketing talent market research

“Less than half of marketers are advanced in the core skillsets that are important today, such as content marketing, digital media, and data analysis, so it’s logical many are looking to find new opportunities that can equip them with the skills they need to excel in the future.”

Source: Digital Marketing Magazine

Why the Savvy C-Suite is Focused on Digital Growth

CIO CEO CTO digital transformation market research

CEOs recognize how much their digital strategy influences business goals. Back in 2007, only 40% of CIOs were involved in strategic planning; now they’re regarded as some of the most integral members of the C-Suite.

Source: HBR

Best Cities in the World for Tech Innovation and Talent

Austin Texas Tech City market research

Austin, Texas ranks as the world’s number one Tech City. IBM, Dell, and AMD all have a long-established presence here, and today low taxes, favorable real estate costs and a strong entrepreneurial culture mean the Texan capital maintains access to some of the world’s top talent.

Source: World Economic Forum

Digital Transformation 2017: Disrupting Business as Usual

digital transformation market research

eMarketer defines digital transformation as the process by which business leaders harness the capabilities and advances of emerging technologies to digitally reinvent their company’s operations, products, marketing, culture and goals for future growth.

Source: eMarketer