Tag Archive | connected TV

Connected TVs are in 65 Percent of American Households

American Connected TV market research

According to the findings from a recent study, Connected TV devices are now in nearly two-thirds of all television households within the U.S. market. There are already more connected TV devices in U.S. households than there are pay-TV set-top boxes.

Source: Digital Lifescapes

U.S. Connected TV Viewers will Reach 200 Million by 2019

US connected tv market research

Connected TVs have become mainstream in America, with over half of the U.S. population expected to watch streaming video content in 2016, and more than 60% adoption forecast by 2019. But the nuances of connected TV use are still evolving.

Source: eMarketer

Digital Entertainment Revenue will Reach $300 Billion by 2019

digital entertainment market forecast

Digital entertainment now encompasses the inclusive aspect of services found on many smartphones, media tablets and connected TV sets. According to Juniper Research, the mobile and online entertainment industry will reach revenues in excess of $300 billion annually by 2019 — that’s up from $195 billion this year.

Source: Digital Lifescapes

Connected TVs and 4K Video are Driving Next-Gen Internet

Connected TV 4K video

Connected TVs – particularly 4K TVs – will be a major driver of fixed IP traffic. The TV set share of network data traffic will increase from 29% in 2015 to 41% by 2020, as the unique characteristics of fixed next-generation internet access networks give telecom operators a new revenue opportunity.

via Analysys Mason

46 Percent of U.S. Households Now have a Connected TV

The U.S. audience for online digital video will pass 200 million in 2015, making up about two-thirds of the entire population, according to a study by eMarketer. They estimate that there will be 89.7 million smartphone video viewers in America.

via eMarketer

How Sony Accounts for One in Four Connected TV Devices

Worldwide ownership of Connected TV Devices — including smart TVs, smart blu-ray players, IP-enabled game consoles and digital media streamers — grew 7 percent quarter-on-quarter in Q2 2014 and 34 percent versus the same period in 2013 to reach 500 million units.

via Digital Lifescapes

Smart TV Penetration Tops 60% of U.S. Internet Households

More than 60% of broadband households have at least one television set connected to the Internet — such that it can receive entertainment services like Netflix and Pandora.

“Though broadband diffusion may be slowing as the market matures, the expansion of broadband-connected TVs continues at rapid clip, up 19% in the last year,” noted Michael Greeson.

via TDG