New 5G Edge Applications in Media and Entertainment
While 2019 has seen the first deployments of 5G in the consumer domain, 2020 will be the year of large scale commercial 5G rollouts across the globe. As a result of this network investment, 5G generated revenues for cloud-based entertainment services are forecast to rise rapidly.
Ongoing Decline of U.S. Pay-TV Service Providers
Of U.S. households that have a live streaming vMVPD service, 44% switched directly from a traditional pay-TV service, and 26% also have a traditional service. Plus, 18% switched from another vMVPD service, 12% were non-subscribers to any type of service.
via Leichtman
Video Streaming Subscriptions Rise as U.S. Pay-TV Declines
“The virtual services, which rely on unmanaged broadband delivery, added more than 1.8 million subscriptions in 2019. Though a bright spot, it did not overcome the long shadow of cord-cutting that saw a reduction to combined traditional and virtual subscriptions of more than 4.5 million in 2019.”
via S&P Global
Update: The Video Entertainment Streaming Wars
“As a number of powerful media companies enter the streaming video marketplace in a very big way, choice in this promising arena has never been greater. The clamor to get involved in the streaming boom is certainly growing louder, but when it comes to determining successes and failures, the consumer is the ultimate decider.”
via Nielsen
CES 2020: Consumer Technologies Industry Outlook
“Most discussions are likely to be centered on how companies in automotive, health, and smart home industries plan to leverage AI, automation and robotics to launch new offerings and experiences.”
via Forrester
‘1917’ Movie Released on Christmas Day 2019
1917: At the height of the First World War, two young British soldiers, Schofield and Blake, are given a seemingly impossible mission. In a race against time, they must cross enemy territory and deliver a message that will stop a deadly attack on hundreds of soldiers — Blake’s own brother among them.
via Trailer and Extended Featurette
Game Over: Streaming Video Displaces Legacy Pay-TV
“43% of consumers in the 11 countries surveyed now pay for SVOD services as opposed to 36% who live in households which pay for pay-TV. Only Canada, Sweden and the Netherlands still have pay-TV penetration at a higher rate than SVOD.”
via MIDiA
Why the U.S. Pay-TV Subscriber Decline is Unstoppable
U.S. multi-channel defections ballooned in the third quarter, amplified by tighter promotions at a time when consumers need little additional motivation to seek OTT alternatives, according to the latest market study by Kagan, a TMT research group within S&P Global Market Intelligence.
Connected TV Advertising Gains Momentum in U.S. Market
U.S. advertisers will spend almost $7 billion this year on connected TV ads. Connected TV is growing rapidly as advertisers look to target audiences watching long-form, premium digital content on their living room screens.
via eMarketer
U.S. Pay-TV Provider Video Subscribers Decline
The largest pay-TV providers in the U.S. — representing about 93% of the market — lost about 1,530,000 net video subscribers in 2Q 2019, compared to a pro forma net loss of about 420,000 subscribers in 2Q 2018. The future outlook is equally gloomy.
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