The increased adoption of IPTV in the Asia-Pacific region has resulted in significant growth of the Global IPTV Market, leading to a projected CAGR of 20.32 percent from 2014 to 2019, says research firm TechNavio. IPTV operators in the APAC region are focused on increasing their customer base and revenue through promotional campaigns and providing services with low installation costs.
U.S. mobile game revenues — including both downloads and in-app purchases — will grow 16.5% this year to reach $3.04 billion, according to eMarketer. By virtue of this growth, mobile games will account for 30.9% of the U.S. mobile content market in 2015, up from 29.3% in 2014.
Looking back, last year was a period of great change and disruption for some of the legacy video entertainment market leaders across the globe. As an example, the overall worldwide pay-TV market is expected to have grown by just 5 percent in 2014 — surpassing 924.4 million subscribers.
U.S. TV viewers have a high interest in access to premium channels online without having a pay-TV subscription to that network through a cable or satellite provider. Fully 64% of survey respondents were interested, with about one-third of that group “very” interested.
The consumption of music on mobile devices is the key trend to watch. It’s a huge market. Strategy Analytics says that the total global mobile music market value will grow from $12.8 billion in 2014 to reach $21.3 billion by 2021. However, there’s been a decline in pay-per-download sales.
As more over-the-top (OTT) video is consumed by Americans in their homes, this trend has created a positive upside for certain types of consumer electronics — in particular, streaming media players. Moreover, low-cost on-demand access to video entertainment has disrupted the legacy pay-TV industry.
The popularity of music streaming services in the UK continues unabated. The British Recorded Music Industry says music listeners in the UK streamed 14.8 billion tracks in 2014 — that’s up by 97.3% on the 7.5 billion streamed in 2013.