New research finds gaming consoles and media tablets are the most popular consumer electronics (CE) gift purchases for family members this holiday season.
A survey of U.S. broadband households shows 47% of game-console shoppers and 45% of tablet shoppers plan to buy these products as gifts.
via Parks Assoc
The Western Europe Consumer Electronics (CE) market will end 2013 much the same way as it did last year — with -5% growth in retail value, due to lower prices and cannibalization of single-function devices by more mobile multi-functional devices.
According to Strategy Analytics, most major CE devices will experience negative growth in revenue aside from standout categories such as Smartphone, Tablet, Games Console, and Digital Media Adapter.
The video game marketplace — which includes video game console hardware and software, online, mobile and PC games — will reach $93 billion in 2013, that’s up from $79 billion in 2012, according to Gartner.
Driven by strong mobile gaming and video game console and software sales, the global market is forecast to reach $111 billion by 2015.
The video game sector is constantly evolving to meet the expectations for product innovation. In a recent market study, Microsoft just beat out Sony for the top position in a game console competitive assessment — based on expectations for the impact of Sony’s PS4 and Microsoft’s Xbox One game consoles.
Nintendo secured the third position, but a significant gap remains between it and the market leaders.
The video game sector is about to get interesting, once again, with the introduction of better technology. New game consoles from Microsoft and Sony will both ship in selected markets during the 2013 holiday season.
The XBOX One and Sony PS4 appear evenly matched — with content remaining as the primary means of differentiation.
The Game Console market is entering a new era with the launch of PlayStation 4 and Xbox One. Sales of Game Consoles continued to shrink in 2012. While the next generation TV Game Consoles will introduce some significant improvement, they do not seem to bring any groundbreaking devices.
As 200 million TV Game Consoles are projected to be sold cumulatively worldwide over the next five years, the game console market should provide more innovation.
Within teen households, smartphones and tablets are growing faster than any other device.
From Q4 2011 to Q4 2012, smartphone penetration increased by 45 percent among teens, 32 percent among adults 18-24 and 22 percent among adults 25-34.
Laptop penetration increases as teens age into young adulthood, but begins to decline when young adults enter their late 20s.
What opportunities does this cloud open up for transmedia like the Rubicon graphic novel and the HAWKEN graphic novel?
The game industry is going through the same digital disruption that music, television and books are going through.
Platforms are opening up to multiple media types. More people watch Netflix now on their Xbox 360 than play games.
While 29% of core gamers indicated a willingness to buy a next-generation console soon after its release, 42% said they would probably or definitely not purchase a new console when it was made available.
This data might reflect a willingness among core gamers to wait for a drop in price, or their devotion to the consoles they already have.
It may also reflect the growing popularity of mobile gaming, the fastest-growing gaming category.
Last year was very troublesome for the video gaming console vendors.
After shipping over 3 million Wii U units during the 2012 holiday season, Nintendo’s next generation console is now facing a challenging market.
2012 saw just under 30 million game consoles shipped from Microsoft, Nintendo, and Sony (excluding PS2) — that’s roughly 10 million fewer than the previous year.