Tag Archive | innovation

Driving Digital Transformation: Savvy CEOs Share Their Secrets

digital transformation market research

At a time when more and more industries are disrupted by digital newcomers, the use of technology to fundamentally improve performance or extend the reach of enterprises will increasingly be the marker by which CEOs will be measured.

Source: Chief Executive

Can Cognitive Science Improve Banal Online Advertising?

cognitive science AI market research

Cognitive computing and AI will be the next big technology to shape advertising, potentially able to predict how people think and what we want before we know it ourselves — establishing an emotional connection between humans and intelligent machines.

Source: World Economic Forum

How the Sharing Economy will Gain New Momentum

sharing economy market research

Airbnb did it to the hospitality industry. Then, Uber did it to taxi services. Now driverless cars are going to totally disrupt the whole automotive industry, propelling car sharing services forward as the ultimate, mainstream transportation mode.

Source: Digital Lifescapes

More CEOs Discover Strategic Value in Marketing Techology

marketing technology market research

CEOs today are anxious to harness the power of digital platforms and the data they generate to stay competitive and drive future growth. As a result, marketers that have embraced a data- and tech-driven approach are being tasked to spearhead digital initiatives that cut across the organization.

Source: eMarketer

Hybrid Cloud: Savvy Vendors will Focus on Customer Education

hybrid cloud consulting market research

According to a recent study, more than 90% of respondents are in the evaluation or proof of concept stage for hybrid clouds, and yet 91% have no organized, consistent way of evaluating workloads for the hybrid cloud.

Source: Storage Soup

Leading in 3D – a Framework for Digital Transformation

digital transformation leadership market research

CEOs across the globe now view business technology as a key component of their growth strategies. That’s why the role of today’s Chief Information Officer (CIO) has become increasingly challenging. Mounting pressure to innovate has left many CIOs flat-­footed — essentially playing catch­-up trying to integrate new technologies, rather than driving them.

Source: Business Technology Roundtable

Why Robotic Systems Demand is Growing Rapidly Worldwide

global robotics market research

IDC has identified robotics as one of six Innovation Accelerators that will drive digital transformation, by enabling new business model development and changing the way work is performed across all industries.

Source: Digital Lifescapes


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