How Mobile Streaming Media Encryption Drives Disruption
According to the latest worldwide market study by ABI Research, apps enabled with content encryption eliminated nearly 60 percent of the traditional video and audio optimization market in 2015.
Source: Digital Lifescapes
Connected Devices Transform the Audio-Visual Media Market
The world now contains 8.1 billion connected smartphones, media tablets, personal computers, televisions, TV-attached devices and various audio devices. On average, across the whole globe, this Internet-connected device installed base now equates to about four devices per household.
Source: Digital Lifescapes
Why Enterprise Cloud Storage Demand will Double by 2017
Worldwide, many enterprise IT organizations are experiencing an exponential growth of data storage requirements as employees create more digital content. Multimedia asset storage is a key driver — in particular, a variety of video content.
Source: Digital Lifescapes
Transmedia: Led Zeppelin – Physical Graffiti Anniversary
Led Zeppelin’s classic album Physical Graffiti is celebrating its fortieth anniversary this year by giving viewers the chance to experience the album in an entirely new way. The band teamed up with Interlude to create an interactive experience.
Discover the Key to Superior Multimedia Brand Storytelling
One third of Millennials now watch absolutely no broadcast TV. This is causing a lot of brands to panic. But not all of them. For some, it’s spurring the beginning of a renaissance in brand storytelling through multimedia.
These brands are breaking out of the confines of the 30-second TV ad spot to experiment with in-depth narratives that go far beyond simple blog posts.
via Contently
Personal Cloud Storage Users will Reach 3.61 Billion by 2018
People everywhere are saving much more multimedia data in online storage services. The active accounts associated with personal cloud storage services will exceed 1 billion at the end of 2013 — that’s nearly twice as many as a year ago, according to ABI Research.
Over the next five years the global account base will more than triple, reaching 3.61 billion by the end of 2018.
Content Delivery Networks for More Cloud Services in 2014
As internet demand grows exponentially, Content Delivery Networks (CDN) should be used to reduce the overall traffic. In 2012, CDN traffic was 53% of all consumer traffic, and will grow to 65% by 2017.
CDN architectures should evolve. In the future all content will be closer to the end-user, as more cloud service providers use cache servers within the access network.
via IDATE
How Multimedia Home Gateways will Advance Pay-TV Services
Global Pay-TV set top box (STB) shipments continue to grow, with demand expected to peak at 180 million units in 2016, according to new research from Futuresource Consulting.
“Multimedia home gateways are increasingly a new weapon of choice for operators to stem subscriber churn, offering new services and more efficient delivery of video to secondary screens in the home and on the move,” says Carl Hibbert.
via Futuresource
Discover the Best Practices for Branded Content Marketing
Research shows that buyers are more empowered, connected and discerning when it comes to making smarter purchasing decisions. Traditional channels and marketing vehicles are losing their power to persuade. Marketers need to respond with content strategies that meet and engage today’s customers.
The Content ROI Center is a go-to source of thought leadership and services to help marketers more fully leverage the power of content to grow business opportunities and brand presence.
UK Publishing Became Platform Neutral and Author-Centric
UK publishing took on a new hue this week with the creation of the supergroup Penguin Random House, and the loss of two senior chief executives in Gail Rebuck and Victoria Barnsley.
Every publisher in the land is placing a greater emphasis on digital, and rightly so. But those who succeed will look beyond digital, and be unbowed by it: platform neutral and author-centric.
via The Bookseller
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