Tag Archive | pay-tv

Worldwide Telecom Services Market Prepares for 5G

Worldwide Telecom Services Market Prepares for 5G

Worldwide spending on telecom services and pay TV services totaled $1,615 billion in 2018 that’s an increase of 0.8% year over year, according to IDC research. IDC expects worldwide spending on Telecom and Pay-TV services to reach $1,657 billion in 2023.

via IDC

Video Entertainment Industry Disruption is Unstoppable

Video Entertainment Industry Disruption is Unstoppable

In markets such as North America and Europe, traditional pay-TV operators have jumped into the OTT market to improve subscriber churn by providing less costly video service. Can they compete with the innovative OTT providers? Is this already a lost cause?

via Digital Lifescapes

Video Entertainment Original Content Creation Trends

Video Entertainment Original Content Creation Trends

According to Juniper Research, Subscription Video on Demand (SVoD) services — from leading providers such as Netflix and Amazon — will drive a surge in OTT revenues to reach $120 billion in 2022, and that’s up from $64 billion in 2017. In this environment, the traditional expensive bundle of pay-TV services will surely continue their decline.

via Digital Lifescapes

OTT Video Adoption in U.S. Homes Disrupts Pay-TV

OTT video market research

In December 2016, according to comScore data, more than 49 million homes – 53 percent of U.S. Wi-Fi connected homes – accessed at least one OTT service. Moreover, these households were active in viewing OTT content, doing so an average of 19 separate days during the month, and for 2.2 hours per usage day.

Source: comScore

Internet-Connected TV Market Reached Maturity in 2016

smart TV market research

According to new research from The Diffusion Group (TDG), the penetration of Internet-connected TVs among U.S. broadband households has increased nearly 50 percent since 2013 — from 50 percent market penetration to 74 percent at the end of 2016.

Source: Digital Lifescapes

Pay TV Market is Still Driven by the Legacy Media Mindset

pay-tv television market research

From the perspective of overall market growth, the pay TV sector hardly seems like the most attractive investment, with many researchers foreseeing slim growth in users or revenues this decade.

Source: eMarketer

Pay-TV High Cost Continues to Drive Shrinking Demand

pay-TV market research

The traditional pay-TV industry is anxious to appeal to young consumers, who subscribe at much lower rates than other age groups. This market segment includes both cord-cutters, who have dropped pay-TV, and cord-nevers, who have never subscribed (and likely never will, given the current cost of pay-TV services).

Source: Digital Lifescapes