Poland is in Transition as Digital Tech Drives Economic Growth
Poland is an economy in transition, going from being efficiency-driven to innovation-driven, where the role of the information and communications technologies (ICT) sector is critical.
The value of the internet economy has doubled in the past six years, reaching PLN 93 billion (€22.5 billion), or 5.8% of GDP.
The Surprise Leaders of Mobile Banking Adoption within Europe
Mobile banking is growing in Poland. Nearly half of adult internet users in the country said they banked on a mobile device. It’s the third-highest adoption of all the countries studied — trailing only Turkey (56%) the Netherlands (50%) and tying with Spain (48%).
Moreover, Poland’s adoption rate beat the European survey average by 10 percentage points.
Pay-TV Revenue within Eastern Europe will Reach $7.3 Billion
In many markets across Western Europe, pay-TV services have already reached saturation. That’s why Eastern Europe is so attractive to video entertainment service providers. It’s a huge upside opportunity.
As Eastern Europe recovers from the recession, the number of digital TV homes will triple between 2010 and 2020 — that’s up from 41.0 million to 124.7 million.