Tag Archive | smartphone

China’s Smartphone Market Reaches New Shipment Record


According to IDC, 117.3 million smartphones were shipped to China in the fourth quarter of 2015. This is an 8% Year-Over-Year (YoY) growth vs the same period last year. That said, IDC expects the smartphone growth in China to be flat in 2016.

Source: IDC

U.S. Mobile Service Provider Market Development Challenge

2015 US smartphone market research

The vast majority of American mobile phone users already have a smartphone, many are using second or third-generation devices with a large display and ample storage for their needs. So, what’s missing in this scenario? Enough new customers to fuel ongoing demand for profitable mobile data services.

Source: Digital Lifescapes

Global Mobility Spending will Surge to $1.8 Trillion by 2019

enterprise mobility market research

According to IDC’s new Worldwide Semiannual Mobility Spending Guide, enterprise and consumer spending on mobile devices, software, and services will grow at a compound annual growth rate (CAGR) of 2.7% from $1.7 trillion in 2015 to $1.8 trillion by 2019.

Source: IDC

Transition in Mobility Product Operating System Software

mobile device software market research

Demand for mobile devices also drives the associated software upside potential. Recent estimates show that 1.74 billion smartphones, media tablets, two-in-one PCs and notebooks shipped in 2015 — that’s a year-on-year increase of 5 percent, according to Canalys.

Source: Digital Lifescapes

40% of U.S. Smartphone Owners Use Voice Recognition Apps

mobile voice recognition market research

Among smartphone users ages 18-24, 48% use voice recognition software, and use of the “Siri” voice recognition software among iPhone users increased from 40% to 52% between 2013 and 2015. This translates into 15% of all U.S. broadband households using Siri.

Source: Parks Assoc

Global Healthcare Mobility Spending will Reach $30 billion

healthcare mobile apps market research

Compliance requirements, government mandates, specialized devices, software and secure storage will drive healthcare providers to be the leading growth industry for mobility. IDC forecasts that global healthcare firms will spend $30 billion on mobility solutions by 2019, representing a four-year CAGR of 7.2%.

Source: IDC

How Mobile Advertising Spend Reached $15.82 Billion in China

china mobile advertising market research

eMarketer estimates that outlays on mobile advertising soared more than twofold in 2015 to reach $15.82 billion. Mobile made up 22.3% of total media ad spending in China — a higher level than in any other market worldwide.

Source: eMarketer


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