Tag Archive | smartphone

Smartphone Market in China Breaks Shipment Record

China Smartphone market research

Mobile World Congress is the world’s largest gathering for the mobile industry. What’s top-of-mind for many vendors this week — as the economy in China evolves, where are the greatest growth opportunities? China is the largest digital media market, by far, due to the adoption of smartphones and the Mobile Internet.

Source: Digital Lifescapes

Why Mobile is the Default Device for Internet Access in 2017

US internet access market research

According to eMarketer’s latest estimates, there will be just 17.9 million desktop or laptop-only internet users in the U.S. this year — that’s down from 20.3 million in 2016. And the number is expected to edge lower in the future.

Source: eMarketer

Digital Games will Become $100 Billion Industry in 2017

video game market research

Aided by the adoption of popular franchises onto mobile devices, 2016 has seen strong growth in the number of games accessed on smartphones. Both new, optimized titles — in terms of engagement and revenue generation — and reworked classics have proved to be a hit with consumers.

Source: Digital Lifescapes

Digital Assistants are Gaining Adoption on Smartphones

digital assistant market research

Many smartphone users are regularly searching for information through voice commands with virtual digital assistants such as Google Now, Siri, Cortana and Alexa. Nearly 27% of those polled use voice search assistants once a week, and 22% already use them daily.

Source: eMarketer

How Digital Audio Drives Mobile App Activity in America

mobile applications market research

In 2017, adult mobile internet users in the U.S. will spend nearly three-quarters of their daily app time conducting five activities: listening to digital audio, social networking, gaming, video viewing and messaging.

Source: eMarketer

Mobile Augmented Reality will Drive $108B VR/AR Market

mobile AR VR market research

Mobile AR could become the primary driver of a $108 billion VR/AR market by 2021 (under-perform $94 billion, outperform $122 billion) with AR taking the lion’s share of $83 billion and VR $25 billion.

Source: Digi-Capital

How Personal Assistants will Transform Our User Experience

personal assistant market research

Gartner’s annual mobile applications survey found that 42 percent of respondents in the U.S. and 32 percent in the UK used VPAs on their smartphones in the last three months. More than 37 percent of respondents (average across U.S. and UK) used a VPA at least one or more times a day.

Source: Digital Lifescapes