Tag Archive | tablet

156 Billion Mobile Apps Installed Worldwide During 2015

mobile software app marker research

Mobile device users installed nearly 156 billion software applications (apps) worldwide in 2015, generating $34.2 billion in direct (non-advertising) revenue. According to IDC, these figures will grow to more than 210 billion installs and nearly $57 billion in direct revenue by 2020.

Source: Digital Lifescapes

How Savvy Smartphone Vendors Disrupted the Tablet Market

tablet and detachable market research

Seasonality combined with disinterested customers led to an annual decline of 14.7 percent in worldwide tablet shipments during the first quarter of 2016 (1Q16). Global shipments of tablets reached 39.6 million, according to the latest market study by International Data Corporation (IDC).

Source: Digital Lifescapes

How Smartphones and Phablets Compete with PC Spending

PC smartphone phablet market research

The decline in PC volume since early 2012 is expected to linger throughout 2016, with later years offering few opportunities to boost volumes as economic issues and other consumer electronic products sap the growth potential, according to the latest market study by International Data Corporation (IDC).

Source: Digital Lifescapes

Why More B2B Marketers will Embrace Mobile in 2016

B2B mobile marketing channel market research

B2B marketers have made advancements in mobile in the past three years, according to market research. In 2016, 79% of B2B marketers said they had a mobile-friendly site, that’s a significant increase compared to the 57% of survey respondents who had one in 2014.

Source: eMarketer

Transition in Mobility Product Operating System Software

mobile device software market research

Demand for mobile devices also drives the associated software upside potential. Recent estimates show that 1.74 billion smartphones, media tablets, two-in-one PCs and notebooks shipped in 2015 — that’s a year-on-year increase of 5 percent, according to Canalys.

Source: Digital Lifescapes

Global Healthcare Mobility Spending will Reach $30 billion

healthcare mobile apps market research

Compliance requirements, government mandates, specialized devices, software and secure storage will drive healthcare providers to be the leading growth industry for mobility. IDC forecasts that global healthcare firms will spend $30 billion on mobility solutions by 2019, representing a four-year CAGR of 7.2%.

Source: IDC

Mobile Security Revenue will Reach $6.9 Billion by 2020

8787-mobile_2d00_device_2d00_security

Revenue from mobile device security solutions will grow from a $2.9B in 2015 market to reach $6.9B by 2020 at a CAGR of 19.3 percent. They provide security specifically for devices within the mobile environment – including converged devices, smartphones, tablets and portable PCs.

Source: Strategy Analytics

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