In markets such as North America and Europe, traditional pay-TV operators have jumped into the OTT market to improve subscriber churn by providing less costly video service. Can they compete with the innovative OTT providers? Is this already a lost cause?
The amount of money committed to digital video ads during the U.S. TV Upfronts and Digital NewFronts season will reach $3.64 billion in 2018, according to new estimates from eMarketer.
Many CIOs and CTOs are pursuing a competitive advantage that’s enabled by emerging technologies. As an example, early-adopters in the automobile industry are exploring use cases with Augmented Reality (AR), because it offers benefits to the whole value chain — from product design through production and sales.
Augmented and Virtual Reality startups raised a record over $3.6 billion from VCs and corporates in the last 12 months to the end of Q1 2018. Over three-quarters of a billion dollars was invested in the first 3 months of this year alone.