Fintech Trends – The End of Legacy Marketing at Banks
Artificial Intelligence (AI) and machine learning will improve financial service sales and marketing by enabling processes and communication without continuous direction. The addition of voice-first communication systems could eliminate much of the power of ‘push marketing’.
Source: The Financial Brand
Artificial Intelligence Voice Apps Adopted in the Enterprise
Among the 58% of U.S. business executives who already had AI-powered solutions deployed at their company, nearly a third cited voice recognition and voice response solutions as the AI technology they use most.
Source: eMarketer
How Personal Assistants will Transform Our User Experience
Gartner’s annual mobile applications survey found that 42 percent of respondents in the U.S. and 32 percent in the UK used VPAs on their smartphones in the last three months. More than 37 percent of respondents (average across U.S. and UK) used a VPA at least one or more times a day.
Source: Digital Lifescapes
How Digital Assistants will Transform Consumer Electronics
The introduction of smartphones has been a game changer, impacting what we expect from a mobile handset. Now mobile device manufacturers have created new modes of voice control, utilizing cognitive computing capabilities in the cloud, that allow smartphone users to operate the device without touching it.
Source: Digital Lifescapes
Smart Homes Gain New Voice Integration and Control Apps
With ABI Research forecasting more than 120 million voice-enabled devices to ship annually by 2021, voice control — which combines speech recognition and natural language processing — is becoming the key user interface within the smart home environment.
Source: Digital Lifescapes
New Role for Smartphones in Smart Home Management
Many more consumer electronics devices will become part of the typical home network, as the Internet of Things (IoT) phenomena gains momentum. Meanwhile, the desire to create intuitive home spaces continues to increase, which in turn creates opportunities for more vendors to gain a share of the smart home market.
Source: Digital Lifescapes
40% of U.S. Smartphone Owners Use Voice Recognition Apps
Among smartphone users ages 18-24, 48% use voice recognition software, and use of the “Siri” voice recognition software among iPhone users increased from 40% to 52% between 2013 and 2015. This translates into 15% of all U.S. broadband households using Siri.
Source: Parks Assoc