Based on forecasts for 138 countries, the number of digital TV homes will increase by more than 1 billion between 2010 and 2020 to reach 1.65 billion — that’s up by 180 percent, according to the latest worldwide market study by Digital TV Research.
Mobile investment is growing as quickly as mobile device usage and revenue, with $14 billion invested in Q1 2015 – that’s up 120% compared to Q1 2014. The $41 billion of mobile investments in the 12 months to Q1 2015 was dominated by travel/transport and mCommerce software apps.
The financial services industry is the third-largest in the U.S. market, in terms of digital advertising spending. Financial services firm’s digital ad spend will be up 14.5% to reach $7.19 billion, or 12.3% of all digital outlays in the U.S. during 2015.
The market for cloud infrastructure as a service (IaaS) is in a state of upheaval, as many service providers are shifting their strategies after failing to gain enough market traction, according to the latest worldwide market study by Gartner.
European car manufacturers are the recognized leader of design innovation, but the U.S. automotive industry will spend $7.30 billion on digital advertising in 2015 and will continue to grow their digital spend — reaching $12.08 billion by 2019, according to eMarketer.