Why U.S. Pay-TV Operators Need to Create Low-Cost Packages

After years of subscriber losses, Comcast announced the first widespread test of a cable network ‘lite’ bundle — the combination high-speed data (HSD) and broadcast basic video and a premium channel.

The trial is slated to run a minimum of one year, the operator plans to have stepped increases in the starter $49.99 per month price at 6 months ($60-$70) and again at one year ($70+).

via Screen Digest

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About David H. Deans

Principal Consultant and Founder of GeoActiveGroup.com